Both Dia Art and Holt/Smithson Foundation use their brand logo as their profile picture.
Dia Art Foundation is verified on Instagram whereas Holt/Smithson Foundation is not. To have an account verified on Instagram, the account needs to have a sizeable following, for example few thousand followers, it needs to be a real person or business, unique, for example the only legitimate Instagram account representing the person or business. The account also needs to have a completed profile and have an established brand that is searched for and/or mentioned in multiple news sources. Any Instagram account can apply to become verified.
Both follow each other on Instagram – supporting one another, this is probably a good idea as they are both connected with Robert Smithson and Nancy Holt, they can stay connected and up to date with what the other is doing.
Dia Art’s bio on Instagram has a link to their website whereas Holt/Smithson foundation has a link that takes you to a page where there are multiple links to choose from, you can visit the Holt/Smithson website or click on a post which will take you to the link that post relates to.
Holt/Smithson Foundation – focuses on Robert Smithson and Nancy Holt’s artwork and news relating to these artists, whereas Dia Art has a larger range of artists. Both have positives and negatives the Holt/Smithson Foundation account is more focused and in depth, if all you want to see is information about Nancy Holt and Robert Smithson, then this is an amazing Instagram account to follow. however if you want a larger variety but less information and not as in depth then the Dia Art account is better. I personally follow both and find both to be really useful and interesting.
Both have posts talking about current exhibitions and opportunities.
Holt/Smithson Foundation will have a lot more text in the description informing their followers about the artwork in the image, for example the title, the year(s), what materials are used and some background information as well as crediting the photo; this does mean that there tends to be a lot of text which for me can be too much and I end up not reading it unless I’m specifically interested in that post. On the other hand, Dia Art’s Instagram photos of artists’ work often just has a quote from the artist in the description, Although, this gives a bit of insight into the artist and how they think, there is not any context other than what is provided in the photo, which can be quite limiting. Overall, I think a short but informative description would be better and adding a quote from the artist if it provides context or an interesting perspective.
