I met Emily Gilbanks at University of Suffolk and follow her career on Instagram. Gilbanks posts regularly .. has 2,422 followers and posted 107 times. I feel her presence is more, as she posts stories consistently so I see her pop up a lot on my feed. Emily re-posts when she has been mentioned elsewhere which brings more attention to her exhibitions and achievements.
Presently, Emily has a solo exhibition at the J D Malat gallery in London. The Gallery posted a short film of an interview with Emily at her studio, which gave viewers insight into her process and thinking behind her work. By re-posting both Gillbanks and the gallery benefit.
Gillbanks recently posts a photo of herself at the Barbican’s Alice Neel exhibition. Both artists are portrait painters, so followers of Alice Neel, the Barbican or portraits in general will see the link to Gillbanks too. Gallerists, curators and collectors use social media to understand what upcoming artists are exhibiting and who is popular, as well as promoting their own galleries and represented artists.
