Can social media help me develop as an artist?

I have been encouraged to use a blog to both reflect on my own learning and also find out how social media can help me develop my career.  I found navigating the process tricky at first but the more I use it and practice, I can see the benefits of this type of communication to reach an audience (on a-n, for example, connects with other artists), potential collectors and curators. Katherine Tyrrell is a top art blogger with information about art exhibitions, but also contains articles for art lovers as well as artists. Along with art news and ongoing/upcoming art competitions,  Making a Mark has guides, tutorials, and how-tos. You can also visit links where Katherine posts her own artworks made with pastels and pencils. You can read about the materials she uses. Also writes for many other blogs.