Looking to the future is a funny thing, ambition and realistic ambition can often be two very different things. Aiming high is definitely essential for progression but its important to realise the immediate capabilities that we have.
The reason I say this is the Lincoln Art Programme has set its self a bar, and in my opinion a high bar to progress from, the Art Jacking debate was most definitely a success, but yes there is room for improvement. The pressure is on to put bums on seats but that can often be a distraction. Feng-Ru Lee’s performance is only a few weeks away and the hard work of marketing is kicking in now. We are behind with flyer printing as we had a custom size created but they are due back any day now, so its not too much of a problem.
One thing that has stuck in all of our heads ever since John (Plowman) (our mentor) mentioned it is that printed publicity is not always necessary. I am beginning to agree, making use of distribution networks and the excessive amount of online marketing facilities is creating way for cheaper and potentially more direct marketing. This is one of the successes of the debate, however the problem still lies with attracting a local audince. I tend to think that a local audince would be the ones the printed publicity is for.
Next week we are getting together to develop the future into 2010, and we are going to pay a visit to Hatch, a live art platform in Nottingham, on the way. There is a strange tension in the group about inclusivity and having a range of high profile works and that of emerging artists for our programme. My initial reaction is to have a big impact in Lincoln, and less so to worry about level of development, but we shall see.
Amelia