How COVID-19 Has Changed Social Media Engagement | Sprout Social
Following on from the previous post, I had a look at Sprout Social’s updated report on how Covid-19 has affected the most optimal times to use/post on different social media platforms. It is really interesting seeing the impact as all our daily routines changed last year due to Covid and so the results of this are fascinating.
For example, Social Sprout found that whilst the optimal time for posting on Facebook was at 11am on Wednesdays before Covid – the best time now is Monday, Wednesday and Friday from 10am-11am.
