A fascinating read, showing the online art market to be robust but unpredictable. In a crowded marketplace, “consolidation” has not yet taken place, growth is slowing, and small businesses may be vulnerable to cyber criminals. On the positives side, sales were $4.22 billion in 2017, instagram is the social media platform of choice, and three quarters of galleries use online platforms to sell work, and gain more international customers by doing so,
- Publisher:
- Art Tactic and Hiscox
- Date:
- 17 April 2018